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ATBW
Founded in 2019 in New Delhi, ATBW began as a conversation between a mother and daughter about clothing that feels honest, timeless, and wearable. Rooted in monochrome, the brand designs in black and white to let form, fabric, and feeling lead—creating quietly confident pieces meant to be lived in, restyled, and loved over time.
2019, New Delhi
When someone reaches for an ATBW piece on an important day—or an ordinary one—because it feels like them, that’s what matters. Creating honest clothing that offers confidence, comfort, and calm is where we feel aligned.
materials & more
ATBW draws from handloom weaves, threadwork, and subtle cutwork—using craft as structure and rhythm rather than ornament, expressed through restrained detailing.
Working in small quantities, ATBW builds long-term relationships with artisans and tailors, prioritising care, continuity, and timeless design over trend-driven production.
